When you buy a box of Ritz crackers, on the back of the box, they have all these suggestions as to what to put on top of the Ritz. "Try it with turkey and cheese. Try it with peanut butter." But I like crackers man, that's why I bought it, 'cause I like crackers! I don't see a suggestion to put a Ritz on top of a Ritz. I didn't buy them because they're little edible plates! They've got no faith in the product, amirite?