+56 Confidently stating the brand origin of a product leads people to assume it's of higher quality, especially if they're not familiar enough to know whether it actually is. (e.g. "We only serve xxxx Ranch Beef," "We use xxx mattresses for every bed," "We proudly serve xxx coffee.") amirite?

by Easy-Negotiation 2 days ago

It's the placebo effect of marketing, half the taste or comfort comes from the confidence in the name, not the product itself.

by Anonymous 2 days ago

Oh, I agree (career marketing professional here). I just realized it can occur even if people aren't familiar with the brand. I guess you can get away with most things by being brazenly confident.

by Easy-Negotiation 2 days ago

A hard hat, clipboard, and a determined look will get you into a lot of places you shouldn't be Confidence is very powerful

by Vondanyka 2 days ago

"genuine leather" is often used to denote its quality but it's really a classification of leather and it's the second lowest quality classification

by Gold-Razzmatazz3581 2 days ago

"Military grade" sounds tough, but it's adequate and built by the cheapest bidder. Most soldiers upgrade their issue kit. "Any fool can be cold and wet"

by Anonymous 2 days ago

Brands and stores also make a lot of claims as positives that are actually enforced by law regardless, lol.

by Easy-Negotiation 2 days ago

There's a really not a reasonable way to filter beer warm or hot, so all filtering is cold filtering... Same with packaging. Thanks Coors.

by Anonymous 2 days ago

Cold filtering is an alternative to pasteurization, which requires heating the beer. It used to be more common in the past to pasteurize beer.

by AppointmentSad 2 days ago

But if replace all those xxxx's with "Kirkland" then you know your hotel isn't trying hard enough.

by Anonymous 2 days ago

"Why would someone even say such an easily disproven thing," pretty much sums up my entire experience as an American for the last fifteen years. ETA: Followed quickly by, "Why would someone believe such an easily disproven thing?!"

by Easy-Negotiation 2 days ago

I do this too sometimes I'll pick something just because it says a brand I recognize

by Anonymous 2 days ago

On a similar note, some products will state things that are just inherent to the product, as if it's a plus. "Wild caught lobster!" That's the only kind, they don't farm them. "Growth hormone free chicken!" Artificial growth hormones are illegal in chicken production, so all of it is like that.

by Anonymous 2 days ago

"Growth hormone, free chicken!" Fixed that for you. You're buying growth hormone, you're getting the chicken for free as an extra.

by Anonymous 2 days ago

This is my gripe with the beauty industry. Most women I know love to share that they use XYZ brand and it's "natural", "ethically made", endorsed by some super influencer that was paid thousands for advertising. I don't understand how people don't have the sense to realize every detail of a product is curated to be profitable and you actually don't need 10 different serums for a skincare routine. Most ingredients in the products that are mass produced are no where near natural. Not to mention spending 100s on products to try one time and letting them sit in a cabinet for years thinking they will have the same effect of a freshly opened product. I just think people like this are so dense, we are literally taught about consumerism and advertising tactics. Every product claim must be speculated or taken lightly, less is more. It's all so blatantly obvious.

by Anonymous 2 days ago

Brands mean nothing to me, and you'll be amazed how much you all tolerate this and don't even notice it happening all the time. "What brand is it?" is a question that'll universally lead to disappointment with me. First answer? I don't know. I'll go look, it'll be something you've never heard of. I don't care. I have no interest. Does it do the job? Then I'll buy that ITEM again. If not, then I won't. Being from the same brand as something else I have won't influence me at all. I don't have a single branded piece of clothing on me at the moment. Tell a lie, my boxers are labelled - FE - GER -. That's not me censoring, that's what they're labelled. Presumably to make me think they're Hilfiger? I don't know. I don't care. People ask me what phone I have because it's in a case that hides all the branding (not because I want to hide the branding, I just don't care). There is no one brand I'd choose above all others, even in their respective industries. So when a salesman or a restaurant tries to sell me something based on brand... they're doomed to fail. It really falls flat every time. My tools are Worx. I only know that because you have to know that to buy the right shape batteries and stuff. I don't care about it. They just did some interesting tools (like a drill/driver with a rotating bit head so you don't have to change between two tools). If all batteries were the same, I wouldn't know what brand my tools were. You can still spot cheap Chinese tat at any distance, but what brand anything is? I really don't care.

by Anonymous 2 days ago

I feel the same way about brands, and this is part of the reason I noticed. Because I'll realize "I know nothing about this brand, why are you making this claim?" In my experience, there is ALWAYS a lesser-known brand somewhere between obviously bad and "universally known" that offers the highest value for my money (often with electronics, but with many other things, too). These are the products I research for and seek out. IMO, there is definitely a diminishing of quality as a brand becomes better known, outside of the very highest quality and least accessible brands.

by Easy-Negotiation 2 days ago